Shanghai-based PhiComm is all set to launch its brand of devices in India by the middle of June 2015. The Chinese handset maker becomes the latest in entrants wanting to grab a share of the growing Indian smartphone market.
PhiComm is also planning to manufacture mobile phones in India in three to four years. The company will also set up a local ecosystem, including a research and development unit and a local data center in India. The Indian R&D center is expected to be set up within this year.
“The Indian market is significant, and it will be the third country where we will establish a local organization where we will hire about 20 local staff,” said Jeffrey Fan, president of global sales at PhiComm. He added that the company would invest a lot in the market and brand set up. “For this year, the marketing budget for Phi-Comm Global is 100 million RMB (Rs 1,026 crore), and a significant part will be invested in the Indian market.” Operating as an OEM for several established brands.
The PhiComm manufacture wireless router, wireless adapter, and smartphone. Some of the phones that are listed on the company website are :
K390W, i700v, i700, i813, i803, i600, FWS650, FW620, i370, FWS 710 Pro, i360, i800, K210v, i300, i330v, FPad, FW610, FWS910 and FWS810.
Above all, the mentioned devices are running on Android-based KitKat and lower version operating system.
PhiComm K390w is powered by a dual-core 1.2GHz CPU and runs Android 4.1 Jerry Bean OS. It has a 4-inch display and comes with a 2MP rear camera.
