Height of promotional activities goes on top when you heard about promotional techniques adopted by the Manufacturer of OnePlus 1 for its upcoming model OnePlus2. OnePlus2 is a successor model to the legendary handset OnePlus 1. A lot is already known about the upcoming device, which is said to come in 3 variants this year, but, nothing was really made official by its creators. Now, the OnePlus team has confirmed, without a doubt, that their next smart phone will be called the OnePlus 2.
OnePlus 2 some features are short listed here;
Network: GSM/ HSMA/ LTE
Display: LTPS LCD capacitive touch screen, 16M colors
Processor: Quad-core 1.5 GHz Cortex-A53 & Quad-core 2 GHz Cortex-A57
Storage: 16/64 GB, 3 GB RAM
No, external storage device
Cameras: 16 MP, 5312 x 2988 pixels, autofocus, dual-LED flash; 5 MP, 1080p@30fps
Battery: Non-removable Li-Po 3300 mAh battery
Sound: 3.5 mm jack dual speaker
Bluetooth: v4.1, A2DP
Software: Android OS, v5.1 (Lollipop)
Multitouch: Yes, up to 10 fingers
Protection: Corning Gorilla Glass 4
Chipset: Qualcomm MSM8994 Snapdragon 810
Special Feature: One Plus 2 To Include High-Tech Biometric Scanner. It will feature “laser focus fingerprint scanning”. Their scanner will also be incorporated in the home button, and will be surrounded by two capacitive buttons.
The 2 unique promotional activities adopted for promoting the OnePlus 2 handset. Both offer fans the chance to win a unique experience – an early preview of the OnePlus 2.
The first is Photo Mania 2015 To enter the competition, you have to capture and submit the best possible show, without any editing or filters. The rules don’t actually specify whether you have to use a OnePlus One device to do so, but, we would only assume that it is in your best interest. Entries can either be submitted through a dedicated form or posted on Instagram @oneplustech, along with a caption explaining how the shot was achieved – settings, lighting etc.
The other contest is dubbed – “Your OnePlus Story”. To enter this one, you have to create a video story about you and OnePlus. To quote the team itself:
To enter, create an original video featuring YOU. Tell us your OnePlus story. What do you want to say to OnePlus? What do you love about the OnePlus One? What are you looking forward to experiencing in the OnePlus 2? Be as creative as you want – we are looking for our most passionate fans.
The deadline for both contests is June2015 and as far as the grand price – a first-hand experience of the OnePlus 2, at the company’s headquarters in Hong Kong. This includes an all-expenses paid trip and what OnePlus describes as:
You’ll also get to play a pivotal role in a secret project we have planned for the OnePlus 2 launch.
This all sounds terribly exciting and very nice promotion indeed. OnePlus has definitely proved itself capable of conducting successful Guerrilla marketing and the launch of the OnePlus 2 is shaping up to be a major testament to this central company strategy. The competitions rules do also mention that there will be a third lucky OnePlus fan to join the lucky contest winners. We are yet to find out how the selection process will be carried out for the third spot, but, it is sure to be just as exciting.
Source: gsmarena, highonandroid